Map of La Crosse Wisconsin

Soft Washing & Roof Washing Services in La Crosse, Wisconsin!

Professional exterior cleaning company servicing La Crosse , Onalaska, West Salem and other La Crosse County areas. 

Call for a free quote today! 

In a city tucked between the towering Grandad Bluff and the humid banks of the Mississippi, La Crosse properties face a unique battle against river-mist algae and stubborn bluff-side lichen. Gunderson Soft Wash Services is your local partner in preserving the Coulee Region's charm, offering specialized exterior cleaning that goes far beyond a standard rinse. From clearing those unsightly black streaks off South Side historic roofs to refreshing vinyl siding in the North Side’s damp climate, we use professional-grade soft washing and pressure washing techniques tailored specifically for our Wisconsin weather. We are deeply rooted in the community; serving neighbors from Onalaska and Holmen to Sparta. Ensuring that whether you’re a downtown business owner or a homeowner near the university, your property stands out for the right reasons. We pride ourselves on a fast, 24-hour response time and flexible scheduling, providing every La Crosse neighbor with a free, no-obligation quote to keep our river city looking its absolute best.

A local Subaru dealership exterior received professional deep clean from Gunderson Soft Wash Services.

What We Do: 

From the historic riverfront to the bluffs, we provide tailored exterior restoration for La Crosse’s unique residential and commercial properties. Whether you're maintaining a classic Northside home or a high-traffic business downtown, our local expertise ensures your property stands out against the Coulee Region backdrop

Call for a free quote today! 

Soft Washing in La Crosse, WI


Living in the Coulee Region means battling constant river humidity that turns siding green. Our low-pressure soft wash doesn't just blast the surface; it uses biodegradable treatments to kill valley-specific mold and algae at the root. It’s a gentle, deep clean that keeps your home looking sharp for 2–3 years, even through our toughest bluff-country seasons.

Pressure Washing in La Crosse, WI


Between the muddy Mississippi runoff and our brutal freeze-thaw cycles, area driveways take a beating. We use pro-grade high pressure to strip away deep-set oil, salt residue, and the stubborn "bluff grime" that’s been baked into your concrete for years. It’s the fastest way to restore serious curb appeal to your hard surfaces.

Roof Washing in La Crosse, WI


Those black "tiger stripes" on your roof are actually a bacteria feeding on your shingles, thriving in our humid river-valley air. Blasting them with high pressure is a rookie mistake that can scar your roof and kill your warranty. We use a specialized chemical soak that dissolves the growth instead of just giving it a haircut-keeping your shingles intact and your curb appeal sharp for seasons to come.

Driveway Cleaning in La Crosse, WI


Between the winter salt and the humid valley summers, local driveways take a hell of a beating. We use heavy-duty commercial gear to deep-clean the "river grime" and stubborn oil spots that a garden hose won't touch. It’s the easiest way to make your concrete look like it was poured yesterday without the cost of a full tear-out.

Deck Cleaning in La Crosse , WI


Our river-valley humidity turns local decks into slip-and-slides by mid-summer, while the winter frost expands every crack. Whether you’ve got classic lumber or high-end composite, we don't just blast it; we dial in the chemistry to kill the spores without fraying the fibers. It’s the essential reset your outdoor space needs before the next season of bluff-side grilling.

Commercial Exterior Cleaning in La Crosse, WI


our storefront is your handshake with the community, and a layer of "river-city" dust or algae-slicked walkways doesn't send the right message. We deep-clean building exteriors and entryways using gear that actually cuts through commercial-grade grime. Most importantly, we work on your timeline (early mornings or late nights) so we’re long gone before your doors open for business. Keep the focus on your brand, not the buildup on your bricks.

Residential Services

  1. House & siding soft washing
  2. Roof washing (all shingle types)
  3. Driveway & sidewalk pressure washing
  4. Deck & patio cleaning
  5. Fence washing
  6. Window cleaning
  7. Gutter brightening


Commercial Services

  1. Building & facility exterior washing
  2. Storefront & entrance cleaning
  3. Commercial window cleaning
  4. Parking lot & concrete washing
  5. Multi-unit residential properties
  6. Flexible scheduling around business hours
  7. Recurring maintenance contracts available


1 (608) 548-1975 | Call for a free quote today!

What Makes Gunderson Soft Wash the Right Choice for La Crosse County Properties?

We don't do "one size fits all" because a roof in the valley needs a different touch than a grease-stained driveway. We walk the property first to call the shots: soft washing for your delicate shingles and siding, and high-pressure muscle for the heavy-duty hardscapes. It’s the difference between a real deep clean and accidentally stripping the paint off your house.



Protecting the delicate ecosystem of the Driftless Region is as important to us as it is to you. We use professional-grade, biodegradable cleaning solutions that are tough on grime but completely safe for your pets, family, and the lush La Crosse landscaping we all love. By choosing river-safe chemistry, we ensure your home gets a deep clean that respects our local Mississippi River waterways and the natural beauty of the bluffs.





Living in the humid shadow of the bluffs, organic growth like moss and algae loves to cling to local homes. Our specialized soft wash treatment doesn't just blast away surface dirt—it neutralizes spores at the biological level, ensuring your home stays bright and pristine far longer than standard pressure washing. Because we treat the root of the problem, your curb appeal is built to endure the Coulee Region’s unique weather through every passing season.





Rest easy knowing your property is in the hands of a team that treats every La Crosse neighborhood like our own. We carry comprehensive liability insurance on every project, providing the peace of mind that your home is fully protected from the moment we arrive at the curb. Whether we’re working on a historic downtown storefront or a bluff-side residence, our professional coverage ensures a worry-free experience and a standard of care that reflects our commitment.






Between the Bluffs and the River


500-Foot Bluffs, Three Rivers, and What Humidity Does to Exteriors

La Crosse occupies a broad alluvial plain where the Black River, La Crosse River, and Mississippi River converge — surrounded on the east by towering 500-foot sandstone and dolostone bluffs, including the iconic Grandad Bluff noted by Mark Twain in Life on the Mississippi. That valley geography traps moisture from the river corridor and creates distinctive microclimates across the city. Homes and buildings in the coulees and on shaded valley walls experience more concentrated moisture exposure than properties in other parts of the region, accelerating algae and mold growth on roofs and siding.

La Crosse's historic neighborhoods — including many turn-of-the-century homes with wood clapboard siding — require careful, surface-appropriate cleaning methods. High-pressure washing on these older materials can drive water into the structure, loosen paint, or damage wood fibers. Soft washing is both safer and more effective: it kills organic growth at the biological level rather than just blasting the surface, delivering results that last significantly longer.

For commercial and institutional properties throughout La Crosse — from the Third Street business corridor to properties near the University of Wisconsin–La Crosse campus — exterior maintenance is an investment in first impressions. We serve commercial clients throughout La Crosse County and can develop scheduled maintenance programs for property managers and business owners.